Since its inception in 1998 and its recognition as a “new word in the English language” in 2007, Diginomics as both a word and a conceptual trend has been published in a myriad of ways. Here are some samples (for a more complete list of users, go to our “Global Portfolio” page) …
A couple of businessmen in Utah attempted to publish the first book bearing the name of “Diginomics.,” making connection with the phenomena of online social media. The book was never published.
DIGINOMICS : The Impact of Technology on Business by Patricio O’Gorman and Gabriel Foglia, University of Palermo (Spain)
Available in Spanish only, this book is still available on Amazon.com
“Diginomics” – Forbes magazine, July 24, 2008
First article published in a professional media publication.